How can I keep costs down for directDirect mail and inserts remain a vital communication channel for retailers. But they’re only effective if they get to the right shoppers in time, and don’t cost more than they’re worth to your business.
We make mail a moving experience
You don’t need us to tell you the value of mail and newspaper inserts to retailers – the way they target more effectively than broadcast media, reach people offline and drive new and repeat traffic. But with paper and postage costs on the rise, you need to make sure each piece delivers maximum value.
At Harte-Hanks, we’ve been getting retail mail and inserts to the right customers, on time, for more than three decades. Thanks to our proprietary Advanced Data Quality® (ADQ) address verification system, national distribution and logistics operations, and relationships at all levels of the U.S. Postal Service, we not only move your mail – we deliver truly moving efficiency and cost-savings.
Turn to Harte-Hanks to maximize your postal discounts with better mail design and insertion of your pieces deep into the postal stream. And count on our experienced retail teams to help you pinpoint geographies where newspaper inserts deliver value, and where subscriptions may be waning, so you can adjust your strategy to get the reach you need.
Great companies who rely on Harte-Hanks for direct marketing that produces real results.
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