The world is changing, offering powerful new ways to connect deeply with people who care about important issues. Mobile marketing, social media and online marketing strategies can give members or donors additional reasons to respond to your appeal, and help you learn more about them. But where do you start?
Put your innovative ideas to work in new ways.
Your message may be on target, but it could be the channel that’s not quite right. Whether your organization is a seasoned user of new media, or just starting out, we can help you develop online strategies that increase awareness of your cause and expand your donor or member base, especially for the next generation of digital-savvy supporters.
While many organizations still rely heavily on direct mail, we know that adding online tactics to the mix can produce impressive results. Integrating online and offline gives you the chance to expand your message and your membership. Social media can help you build communities around shared interests, using social networks or online communities that you build for your brand. And mobile marketing provides an easy way for you and your active supporters to engage with each other “in the moment,” helping them to feel connected and helping you to capture micro-donations to support your mission.
The possibilities are endless, and Harte-Hanks is with you every step of the way to turn the best new ideas into highly successful campaigns.
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