HCP

How to Leverage Digital Channels to Drive HCP Engagement

Presenters:
  • John Wes Green, Vice President, Digital Innovation, The Agency Inside Harte-Hanks
  • Kevin Dunn, Vice President of Brand Strategy, The Agency Inside Harte-Hanks
This presentation is now available for OnDemand viewing.
Finding the best tactics for marketing to healthcare providers is an ongoing task for pharmaceutical companies. There are more channels and information available than ever before, and in order to be successful in the industry, it is imperative for pharmaceutical companies to know how to leverage these channels to their advantage. Join us to learn how pharmaceutical companies can utilize all available channels to reach out to clients and create good relationships that will ultimately lead to increased sales.

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