Our unique
Customer Optimization process helps our clients acquire and grow their customer relationships via solutions delivered in five areas of direct marketing:
 |
 |
 |
 |
 |
Data collection/
management |
Data access/
utilization |
Data analysis/
interpretation |
Knowledge
application |
Multichannel
program execution |
Harte-Hanks is also North America’s largest publisher of
Shoppers weekly publications that serve both in California and Florida. These online and offline publications allow advertisers to target prospective customers through
geographic and demographic criteria.
